Med Spas work hard to create compelling treatment ads. Every click is hard-earned!

While every click is a victory, the work doesn’t end there.

Patients need to be directed to an ideal “landing” location that guides them toward booking a consultation or appointment.

Many practices link ads to their website’s homepage. It seems like the logical choice: homepages establish a unique brand, promote the med spa, and offer booking paths for different treatments. Patients can explore all the med spa has to offer.

However, while your homepage is great for exploration, it's NOT the best delivery point for a specific campaign.  With its wide range of showcased treatments, patients easily forget or are distracted away from the original treatment they clicked on.  While patients may browse, the website route often leads to minimal bookings.

Landing pages, on the other hand, are designed for maximum bookings!

Landing pages are customized for one specific offer. Instead of general information about your med spa, they focus on guiding a patient to a single call to action. No distractions or unnecessary content.

A well-designed landing page makes it a no-brainer for patients to take the next step to book.

While your website plays many important roles, landing pages are the way to go when it comes to a specific treatment campaign.

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At Med Aesthetics Group, we can help maximize your campaign conversion. Set up a consultation today to see how we convert leads using coordinated marketing campaigns.