Instagram is one of the most popular social media outlets available right now. Moreover, it is probably the go-to social outlet for sharing content surrounding the aesthetics industry.

In 2017 minimally invasive cosmetic procedures like neurotoxin injections, dermal fillers, chemical peels, and more were distinctly more popular than surgical options and the demand for such services continues to grow.

Millennials are changing the aesthetics industry in a big way. One recent study found that 63 percent of younger millennials and 67 percent of older millennials would consider going to a med spa or plastic surgeon to have work done.

As more and more nonsurgical aesthetic alternatives become available through the use of injectables

Everyone loves a deal, including your potential patients. With that in mind, it's no wonder that Groupon

Whether you are an individual practitioner, med spa owner, or med spa professional, increasing the number of clients you see and retain takes time, effort, and strategy.

2018 has been a great year for aesthetics as more patients of all ages are utilizing nonsurgical aesthetics procedures to look and feel their best. In 2017,

The aesthetics industry encompasses a broad spectrum of practice types and treatments,

As the trend towards noninvasive continues, manufacturers are looking to make needles a thing of the past.

Do you really know what your patients' journey from considering a treatment to arriving to your practice is?